Sama Saxena Srinivas
MULTIDISCIPLINARY DESIGNER, STRATEGIST & STORYTELLER




Day2Day
Hackathon / Design Research / Service Design

A companion app for users to practice meaningful activities to promote good stress and a positive mindset.
This project was the final proposal for the 2020 NYU x Microsoft Design Expo. The brief: to design a product, service, or solution that enables a healthier future for their audience. 

Day2Day is a companion app where users can practice activities to promote good stress and a positive mindset. By providing a framework backed with positive psychology, our users can cope with stress through meaningful activities and intentionally spend their time. 

Conducted fully remotely during the 2020 summer, we were unable to perform user testing during this stage and planned to do so after moving forward to the next round of the hackathon. The process included biweekly meetings, a mid-point pitch to a panel of industry professionals, and a final pitch to a different panel. The team’s mid-point pitch was Vital

Skip to The Solution: Day2Day

Role: Co-Lead Designer
Team: Akshita Bawa, Lilian Yang, Chloe Choi
Industry: Health / Accessibility / Culture
Duration: Q3 2020





PROBLEM


Stress has become a growing concern, with the American Institute of Stress reporting alarming statistics:

  • 33% of people report extreme levels of stress
  • 77% of people experience stress that affects their physical health
  • 73% experience stress that affects their mental health

The COVID-19 pandemic, along with socioeconomic factors like economic instability and lack of accessible healthcare, has further exacerbated stress levels. In response, our team sought to create a solution that would provide users with accessible tools to manage stress in their daily lives.


Initial Primary Research
To confirm high stress levels in our community and seek preliminary solutions to manage this stress, we sent out a 13 question survey. Please click here to see the list of questions. We received 100 respondents to this survey.

  • 58% of our respondents indicated high levels of stress

  • 68% subconsciously engage in their favorite activity to cope with their stress



This lead us to the question: how do we get more people to consciously and consistently engage in stress-relieving activities?


The scientific methodology that supports this purpose is Positive Psychology. Within this field, there is an evidence-based model called PERMA which has five elements: positive emotion, engagement, relationships, meaning, and accomplishments.

According to Martin Seligman, these are the 5 main factors that contribute to well-being. “PERMA is also a better predictor of psychological distress than previous reports of distress (Forgeard et al., 2011). This means that proactively working on the components of PERMA not only increases aspects of wellbeing, but also decreases psychological distress.”

One way to practice this method is by engaging in activities and interventions that support the pillars. Day2Day is using the three pillars: engagement, meaning, and accomplishments to promote good hormones, daily satisfactions, and stress relieving activities.


New & improved question: how to we provide a habit-forming system for users to practice PERMA and reduce stress?


HYPOTHESIS

A daily companion app grounded in positive psychology and designed to encourage mindful activities would help users manage their stress levels more effectively. By providing them with a gamified activity planner and a visually appealing reward system, users could cultivate a more positive mindset and reduce the negative effects of stress over time.




CONSTRAINTS

Time
The project had a fixed timeline as part of the NYU x Microsoft Design Expo, which included biweekly meetings, a mid-point pitch, and a final presentation to a panel of industry experts.

Resources
Our team comprised four members in timezones across the globe, so we had to balance our roles and responsibilities while collaborating remotely due to the pandemic.

Research Limitations
Our research was conducted remotely, which limited our ability to gather in-depth qualitative data in person and prevented further process like user testing until we passed this round.




SUCCESS METRICS


While user testing and measuring success would have happened if we passed this round, the team still discussed how we would define success for the potential product:

User EngagementTracking how often users engage with the app’s activities and their frequency of use.
Stress Reduction Measuring users’ self-reported reduction in stress levels after using the app consistently for a period of time.
Positive Feedback Gathering qualitative feedback from users about how the app positively impacted their mental health and stress management.
Pitch Performance Success at the mid-point pitch and final pitch, gauged by feedback from industry professionals and experts.




PROCESS OVERVIEW


1. Discover
  • Secondary desk research and literature on stress statistics, mental health resources, and the impact of COVID-19 on stress levels
  • Qualitative research, conducting surveys with community members 
2. Define
  • Brainstormed various ideas for how to address the problem
  • Competitive analysis
  • Our goal was to create a solution that was both accessible and easy to integrate into daily routines
3. Develop
  • Created wireframes and prototypes for the app
  • Solidified brand values and features like Bloob, the AI companion
  • Iterated on app features that guide users through stress-relief exercises and activities grounded in positive psychology
4. Iterate
  • Our initial idea Vital was presented at the mid-point presentation
  • After pivoting to Day2Day, we gathered feedback on our initial prototypes and refined them based on user input and critiques
5. Deliver
  • Presented the final version of Day2Day at the NYU x Microsoft Design Expo, receiving positive feedback from the panel of experts




THE SOLUTION: DAY2DAY


Day2Day is a stress-management companion app that offers users a structured framework for practicing positive psychology techniques. Users are prompted to engage in meaningful activities daily that promote “good stress,” helping them to reframe stress as something manageable and constructive.

The app encourages engagement, meaning, and achievements through personalized activities that fit into the user’s routine.




Key features include:
  • Daily Activities: Curated, small-scale tasks rooted in positive psychology that promote stress relief and a positive mindset.
  • Personalized Routines: Customizable routines tailored to user’s stress levels and preferences.
  • Progress Tracking: Users can track their mood and stress levels over time, providing a sense of progress and accomplishment.

Day2Day’s design prioritizes accessibility and ease of use, ensuring that the app can be integrated seamlessly into the user’s daily life, offering support when it’s needed most.



App Flow
Bloob, Day2Day’s AI companion takes users through the onboarding experience.
Bloob, Day2Day’s AI companion takes users through the onboarding experience.
The intention screen is the first subtle nudge in practicing PERMA pillar: meaning. Users start to understand Day2Day’s various uses and also the values they can get from using it.

Users can import existing schedules from Google, Apple, or .ics to support Day2Day’s machine learning which can read and learn the user’s schedule to predict the best times to engage in certain activities.


This is where intention becomes action. Users pick stress-relieving activities and frequency of practice to start their habit-building journey. Day2Day will do the hard work and find the best times of day to engage.

Day2Day will remind users of their planned activity and record whether they are not free beyond the existing schedule to predict better slots next time.

Upon completing the activity or reaching the end of the scheduled time, Day2Day prompts the user to fill out a journal entry. If not filled in the following 24 hours, the activity will not be shown in the Journey Overview. This is to practice PERMA pillars, engagement and meaning.


Completing more activities gives the user access to fun accessories to customize their Bloob companion.


Using geolocation and weather data, Day2Day will never recommend a run when it’s raining! Your environment will be reflected in-app as well.


During iteration and feedback, we identified the following challenges that could affect Day2Day’s success.





KEY LEARNINGS


The Importance of IterationThe feedback we received during our mid-point pitch helped us pivot to a new solution that was more accessible to more people.
Research-Driven Design Conducting research early on gave us a solid foundation to build upon and ensured that our solution was grounded in real user needs.
Collaboration and Flexibility Collaborating remotely posed unique challenges, but it also taught us how to be flexible with our communication and workflow. This ultimately made our team stronger and more cohesive.

Mental Health Awareness Designing a product in the mental health space deepened our understanding of the complexities surrounding stress and how important it is to create accessible, inclusive solutions.



Taste of Home

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